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The national information resource on careers with languages

Marketing Campaign Manager - James

Company and Job title:
Coral UK ltd, EMEA Marketing Campaign Manager

Sector:
Software marketing

Background:

  • Degree in French from the University of East Anglia
  • 6 years in Sales and Marketing with Motorola Professional B2B division

  • 18 months in travel distribution with Galileo before joining Coral

Language skills:
French plus some German, Spanish, Italian
Basic Portuguese and Greek

How would you describe your job?
Designing and managing campaigns to support direct (webstore) sales of Digital Media software – consumer products that are used to edit photos and videos, burn DVDs, playback movies.

What do enjoy most about your job?
Working cross culturally, buying advertising, briefing and working with internal creative colleagues and agencies, seeing the sales results of my work, working for a young and dynamic international team

What other skills and qualities do you need?
Language skills, creativity, attention to detail, to be able to manage multiple time-sensitive projects, strong communication and negotiation skills.

What's a typical day for you?
Commissioning banners and print ads in multiple languages, managing banners on country homepages, reviewing video tutorials commissioned from freelancers, reviewing website and advertising metrics, planning next quarter’s price and bundle promotions.

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